Having spent the past eight years in senior roles including Editor at GQ Australia, Features Editor at Sunday Magazine and Managing Editor at Hardie Grant (custom publishing), I have a wealth of experience in:

  • Idea generation, commissioning and editing
  • Brand strategy and content planning
  • Talent wrangling
  • Audience growth
  • Brand ambassadorship, including hosting in-store talks, presenting runway shows, speaking on panels
  • Setting and working to a budget
  • Creating and managing a grid/flatplan
  • Collaborating with commercial partners on bespoke content
  • Combining great copy with strong visual elements
  • Working across all print and digital platforms, including social media as a driver
  • Workshopping and subsequently rolling out a redesign
  • Hiring editorial staff, team building and managing performance
  • Maintaining solid relationships with advertisers
  • Attending international runway shows